COMPANY PROFILE

Great Eastern Life began its operations in 1908 as a branch office of The Great Eastern Life Assurance Company Limited. The Malaysian operations were subsequently transferred to a locally incorporated public company, GELM under the Scheme of Transfer of Business. The Company was certified by The Malaysia Book of Records in 1998 as “The Oldest and Largest Life Insurer” in Malaysia.

Over the years, we have won many prestigious accolades in affirmation of our industry leadership. In 2023, GELM made history by becoming the only life insurance company to be conferred the prestigious Reader’s Digest Trusted Brand Gold Award in the Life Insurance category for the 20th consecutive year. Additionally, GELM bagged Gold in the category of Health Insurance for the 6th consecutive year. The company also won the The BrandLaureate Brand of the Year Award for Insurance Category in 2020, and was awarded Top Brand in Putra Brand Awards’ Banking, Investment, & Insurance category for three consecutive years amongst many other awards.

We have a proven track record of building confidence and trust that can be traced back to our humble beginnings more than 60 years ago. We have solid and lasting partnerships with some of the biggest names in Malaysian business, who bank on our comprehensive range of general insurance products and excellent customer service.

Trust comes with confidence. Our clients enjoy this confidence through our established corporate reputation and our affiliations with the Great Eastern and OCBC Group (Group). With the legacy of integrity and professionalism, as well as the financial security and stability of the Group, GEGM is well positioned to continue its growth and expansion in years to come.