COMPANY PROFILE
Baskin-Robbins is the world’s largest chain of ice cream specialty stores, specializing in high quality premium ice cream, frozen desserts and beverages. Baskin-Robbins business operation has been established for more than 65 years. Today, there are more than 6000 retail stores across 47 countries worldwide.
The brand is famous for its ever-growing library of ice cream flavors. What was once a selection of 31 flavors – Baskin Robbins “31” stands for a different ice cream flavor for each day of the month – has grown to an unrivalled collection of more than 1,000 flavors in its flavor library.
Malaysia’s first Baskin-Robbins outlet at Subang Parade shopping center on the eve of Christmas in 1988. With more than two decades of industry experience, the company extended its footprint to Singapore in 2011, one of the world’s leading commercial hubs. Today, we have a total of 145 outlets in Malaysia and 6 outlets in Singapore.